Adwisely vs AdNabu
Adwisely has paid plans from $49/mo + 10% of your ad spend, and works with 2048 Variants, Ai ads, Facebook Ads, Instagram Ads; AdNabu has a free plan and paid plans from $19.99/mo, and offers more plan tiers (3).As of Oct 30, 2026. From public Shopify App Store listings. How we rank
What makes each one different
Adwisely
- works with 2048 Variants, Ai ads, Facebook Ads, Instagram Ads
- includes traffic source, personalized campaigns, retargeting ads
- has a longer track record (since 2015)
Best for: stores that already use 2048 Variants.
AdNabu
- has a free plan
- has a lower starting paid price ($19.99/mo)
- lists flat monthly pricing with no percentage fee
- offers more plan tiers (3)
- carries the Built for Shopify badge
- has a larger review base (491 reviews)
- holds a higher star rating (4.7★)
- works with Checkout, Google AdWords
- is available in more languages (20)
- includes email, influencers and affiliates, ad exchange
- is a newer build (launched 2017)
Best for: stores that want to start on a free plan.
Both are top-rated ads apps. This read is generated only from differences in their public listings, not from opinions.
Full lineup
| AdwiselyApp Store Adwisely Google Ads & Meta Ads | AdNabuApp Store Nabu: Google Ads Pixel | |
|---|---|---|
| Pack Rating | 36 | 46 |
| Stars | 4.4★ | 4.7★ |
| Reviews | 188 | 491 |
| Rating breakdown | 5★85% 4★1% 3★2% 2★2% 1★11% | Not listed |
| Free plan | No | Yes |
| Cheapest paid (real monthly cost) | $49/mo + 10% of your ad spend | $19.99/mo |
| Free trial | Not listed | Not listed |
| Pricing tiers |
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| Integrations only this app lists | 2048 Variants Ai ads Facebook Ads Instagram Ads Meta Ads | Checkout Google AdWords |
| Shared integrations | Both have 2 integrations in commonGoogle Ads Shopify Admin | |
| Features only this app lists | Traffic source Personalized campaigns Retargeting ads | Email Influencers and affiliates Ad exchange |
| Shared features | Both have 37 features in commonA/B testing AI copywriting AI images and video AI optimization AI targeting Ad spend Audience segments Automated campaigns Behavior Bid optimization Click-through rates Conversion tracking Cost per acquisition Custom audiences Dashboards Demographic Demographic analysis Device Engagement metrics Event-based Impression counts Keyword Location-based Lookalike audiences Performance tracking Pixel management Platform Product category ROI analysis Retargeting Shoppable videos Social media Templates Time-based UTM attribution Video ads Website | |
| Languages | 1 languageEnglish | 20 languagesEnglish, Portuguese (Brazil), Chinese (Simplified), Dutch, French, German, Italian, Japanese, Spanish, Swedish, Finnish, Danish, Polish, Korean, Turkish, Norwegian (Bokmål), Czech, Thai, Portuguese (Portugal), Chinese (Traditional) |
| Built for Shopify | No | Yes |
| Launched | April 16, 2015 | July 18, 2017 |
| Developer | Ad Intelligence INC (Adwisely) 9450 SW Gemini Dr PMB 16867, Beaverton, OR, 97008-7105, US | AdNabu Global, Inc. 2035 Sunset Lake Rd Suite B-2, Newark, DE, 19702, US |
| Source | Shopify listing fetched 2026-10-30 | Shopify listing fetched 2026-10-30 |